Abdul Latif Jameel Machinery prepares the ground for the new future at NEOM.

Abdul Latif Jameel Machinery is playing a vital role in the construction and development of one of the World’s most ambitious new mega-developments. NEOM is described as a vision of what a new future may look like; the estimated US$ 500 billion regional development in northwest Saudi Arabia on the Red Sea being built from the ground up as a living laboratory, and a place where entrepreneurship will chart the course for this new future. The team at Abdul Latif Jameel Machinery secured a new contract with key groundworks contractor, Al Asast Al Watanya Co., which sees the provision of an initial seven Komatsu D275 Dozers. Each unit specialized for mining, heavy-duty and large-scale civil works, featuring powerful engines, sigmadozer blades, and unparalleled operator comfort and safety in the segment. The 50-tonne machines have been sold to the contractor to create construction access from Highway 55 to Area 4 and Zone E site preparation works.
Abdul Latif Jameel helps drive cleaner Mobility in line with Saudi’s net Zero 2060 target

Abdul Latif Jameel Motors and Abdul Latif Jameel Machinery, reinforced their contribution to the Kingdom’s Net Zero 2060 ambition by accelerating the introduction of vehicles with an enhanced performance in terms of efficiency and environmental impact to the Saudi market. As part of this drive, Abdul Latif Jameel partnered with prominent Saudi companies at the 2021 roadshow to demonstrate the latest in hydrogen fuel technology. The roadshow took place across the Eastern Province of Saudi Arabia throughout 2021, and aimed to showcase innovative hydrogen-fueled transport solutions, while promoting their broad adoption. The roadshow emphasized and showcased hydrogen fuel cell vehicles (cars, buses, and forklift trucks) and associated hydrogen dispensing infrastructure. By helping to develop a market for hydrogen-based fuels, Abdul Latif Jameel Motors, and Abdul Latif Jameel Machinery aim to advance low-carbon solutions in the transportation sector, while simultaneously promoting a future of mobility aligned with Saudi’s Vision 2030. Raad Al-Saady, Chairman of Abdul Latif Jameel Machinery and Vice President of Mobility of Abdul Latif Jameel, commented: “We understand that the future of mobility needs to be based on technology with low-carbon emissions performance, such as clean hydrogen. That is why we are collaborating with prominent Saudi companies to explore new technologies while ensuring that our future products remain as relevant and appreciated as they are today.” Abdul Latif Jameel was founded more than 75 years ago as an automotive company with a vision to empower local communities and provide new opportunities. Today, the automotive industry continues to drive technological innovations and advance mobility while recognizing the need to improve their environmental performance. During the roadshow, Abdul Latif Jameel Motors showcased a Toyota Mirai hydrogen fuel cell car, while Abdul Latif Jameel Machinery exhibited a Toyota hydrogen-powered forklift truck. The Toyota Mirai is among the first hydrogen fuel cell vehicles to be mass-produced and sold commercially. Aside from hydrogen-fueled models, various vehicles and machinery with high efficiency and environmental performance, including the Toyota Corolla hybrid electric (HEV) model and a range of Toyota electric emissions-free forklift trucks, were demonstrated. The Toyota Corolla HEV model combines two power sources consisting of a petrol engine and two electric motors and offers the lowest fuel consumption value in its category at 27.6 km/L. The emissions-free forklift trucks are powered by lithium-ion batteries, which provide an extended maintenance-free lifetime. Abdul Latif Jameel Motors and Abdul Latif Jameel Machinery attended a roadshow geared towards raising awareness around the application of new transport technologies that help address climate change concerns, including visits to the Royal Commission of Jubail and Yanbu. These events were attended by business partners and stakeholders, senior management, employees and dependents, and notable media representatives. The roadshow was followed by the signing of an historic MoU between the Ministry of Energy at the Ceremony for Hydrogen Applications in Transportation, whereby, Abdul Latif Jameel Motors and Abdul Latif Jameel Machinery were able to showcase innovative pilot projects for hydrogen fuel cell-based cars, buses, and various other transportation applications. Hero image: photo credit ©: Toyota Motor Corporation, Japan
Abdul Latif Jameel Machinery Celebrates Komatsu’s Centennial Anniversary

Abdul Latif Jameel Machinery is celebrating world-renowned equipment manufacturer Komatsu’s centenary anniversary. Komatsu is set to mark this milestone with a series of activities and objectives centered around the company’s commitment to its new brand promise of ‘Creating Value Together’ – a sentiment shared in Abdul Latif Jameel Machinery’s ‘Partnership Without Borders’ approach. Following an agreement in 2012, Abdul Latif Jameel Machinery invested in state-of-the-art custom-built 5S facilities in Jeddah and Riyadh. These facilities across Saudi Arabia ensure that Abdul Latif Jameel Machinery is in close proximity of its clients. By providing world-class equipment coupled with top-quality aftersales services, the team of highly skilled Abdul Latif Jameel Machinery Associates strive to continually provide much more than just products, but truly live the shared vision of ‘creating value together’ by offering comprehensive and tailored business solutions. Raad Al-Saady, Chairman of the Board, Abdul Latif Jameel Machinery, said: “Komatsu has been our trusted supplier for almost a decade. Abdul Latif Jameel Machinery and Komatsu share a similar commitment to championing innovation, sustainable development, community empowerment, and the advancement of human potential. In almost the same year that Abdul Latif Jameel marks our own 75th anniversary, we are delighted to also be celebrating Komatsu’s centenary. We wish them every success in the future.” Takao Morito, General Manager of Komatsu, Saudi Arabia, said: “Komatsu has outlined four broad objectives as part of its brand promise to coincide with its centennial celebrations. The first is to affirm and define its corporate identity through reflecting on its corporate growth – shaped by its forerunners and well aligned with its synergies with society. The second objective is the launch of the “One World One Komatsu” employee-driven social contribution project, Komatsu’s first global platform that is open to all Komatsu group employees around the world. Upon its launch, the exclusive platform will consolidate individual voluntary efforts and open them up for the participation of the wider employee base. The third objective that the company has outlined is to achieve safe, highly productive, smart and clean workplaces of the future. The fourth objective is the renewal of ‘Komatsu-no-mori’ in its home-base of Komatsu City. The company opened ‘Komatsu-no-mori’ in 2011 as part of its 90th anniversary commemorative project as a place to develop human resources on a global scale and to nurture children together with the local communities. This facility is being revamped for the 100th anniversary celebrations and will reopen on May 14 after the completion of the project.” Since 1921, Komatsu’s investments in core capabilities, innovative technologies and strategic partnerships have seen them become an industry benchmark. Their commitment to proving ‘dantotsu’ (ダントツ or best of the best) quality, reliability, insights and support for global partners have sustained their success and fortified their status as an industry vanguard. Established in Komatsu City, Ishikawa Prefecture in Japan, Komatsu is the second largest manufacturer of construction and mining equipment in the world with operations across Asia, Americas and Europe – is committed to quality and reliability, and works to maximize the trust of customers, shareholders, distributors, suppliers, business partners, and all other stakeholders.
Abdul Latif Jameel Industrial Equipment Saudi Arabia receives the Bronze Award in the Toyota Materials Handling International Awards for 2019

Congratulations to Abdul Latif Jameel Industrial Equipment Saudi Arabia for receiving the Bronze Award in the Toyota Materials Handling International Awards for 2019! In the competition, the business competed with more than 70 Toyota distributors worldwide to ultimately be listed within the top three places, in recognition of its performance excellence. Abdul Latif Jameel Industrial Equipment, part of the renowned Abdul Latif Jameel Machinery brand, has been the distributor for Toyota Industrial Equipment and spare parts in Saudi Arabia for almost 50 years including gasoline, diesel and electric forklift trucks and towing tractors. Today, their extensive range of products and services offer comprehensive solutions to meet materials handling and warehousing needs across the Saudi Arabian logistics sector. Abdul Latif Jameel Industrial Equipment operates a network of sales and service centers across the country offering specialized consultancy for industries, such as transportation and distribution, construction, manufacturing, retail, mining, oil and gas, ports, and airport services.
Abdul Latif Jameel Machinery trains Saudi women in forklift skills

Abdul Latif Jameel Machinery has introduced a new apprentice course in Riyadh to train Saudi women to operate forklifts, after the company signed formal service provider contracts with several national institutions. The company has allocated an experienced and highly qualified team to train the first batch of trainees about forklift-related procedures. Participants in the training program will learn about the safety requirements and standards required for forklift operators, and will receive a completion certificate from Abdul Latif Jameel Machinery at the end of the course. The training course represents an exciting new challenge for Saudi women who have seen numerous new career opportunities open up for them recently, particularly at Abdul Latif Jameel companies. The new training program is part of the company’s policy to be at the forefront of national developments and new initiatives, and further ensures they are keeping up with market changes. Abdul Latif Jameel Machinery directors enthusiastically approved the forklift course as a mark of their support for the Saudi Arabian leadership’s determination to empower all members of society. The new course for women reinforces the company’s belief in the importance of utilizing the potential of Saudi women to deliver on the ambition of Vision 2030. Abdul Latif Jameel Machinery, a subsidiary of Abdul Latif Jameel, is headquartered in Jeddah, and is one of the leading companies in the field of material handling and warehousing equipment in the Kingdom. The company sells and rents equipment and provides spare parts and maintenance. Abdul Latif Jameel Machinery has multiple centers across most of the Kingdom to service customers, and offers specialized consultations in the transportation and storage of materials for various industries, including transportation and distribution, construction, manufacturing, retail, mining, oil and gas, ports, and airport service. The team at Abdul Latif Jameel Machinery secured a new contract with key groundworks contractor, Al Asast Al Watanya Co., which sees the provision of an initial seven Komatsu D275 Dozers. Each unit specialized for mining, heavy-duty and large-scale civil works, featuring powerful engines, sigmadozer blades, and unparalleled operator comfort and safety in the segment. The 50-tonne machines have been sold to the contractor to create construction access from Highway 55 to Area 4 and Zone E site preparation works.
Abdul Latif Jameel Machinery partners with Kanoo Machinery to extend commitment to best in class aftersales support

Abdul Latif Jameel Machinery has announced a new strategic partnership with Kanoo Machinery, a regional distributor of Perkins Engines, to provide best-in-class support for Teksan generators. Abdul Latif Jameel Machinery supplies the leading brand of Teksan generators, most of which are powered by Perkins’ diesel engines. With the new strategic partnership, Abdul Latif Jameel Machinery will now offer warranty support along with parts to support Perkins Engines products. The partnership aims to expand and deepen Teksan and Perkins’ presence and aftersales support in Saudi Arabia and meet rising public demand for safe, affordable and reliable power. The announcement was marked at a special event at Abdul Latif Jameel Machinery in Jeddah, attended by senior officials from Perkins Engines, Kanoo Machinery and Abdul Latif Jameel Machinery. Arif Chishti, Managing Director of Abdul Latif Jameel Machinery said: “A Kaizen approach to consistently improving our customers’ journey and experience is central to our work at Abdul Latif Jameel Machinery. The announcement of our partnership with Kanoo Machinery ensures that Teksan and Perkins’ quality commitment is delivered to our customers through Abdul Latif Jameel Machinery.” Executive General Manager, Fergus Burke for Kanoo I&E, states: “With a heritage that dates back more than a century, Yusuf Bin Ahmed Kanoo is one of the largest family-owned multinationals in the Middle East and is proud through Kanoo Machinery to associate with and to appoint Abdul Lateef Jameel Machinery as an OEM Dealer (OEMD) for Perkins diesel engines in the Kingdom of Saudi Arabia.” Graeme De Villiers, Regional Power Manager for Kanoo Machinery added, “To meet the demands of the new generation of technologically advanced Perkins engines entering the market, Kanoo Machinery has chosen to partner with Abdul Latif Jameel Machinery as an OEMD to ensure that Teksan generators powered by Perkins receive the highest standards of warranty support across the Kingdom of Saudi Arabia.” Teksan Generators produce high quality diesel, natural gas and biogas driven generator sets, co-generation, tri-generation solutions and hybrid power systems. Perkins Engines, a subsidiary of Caterpillar, is a diesel engine manufacturer for several sectors including power generation and industrial. The Teksan Generators supplied by Abdul Latif Jameel Machinery are mostly powered by Perkins engines.
Toyota’s BT warehouse solutions products launched in Saudi Arabia

BT, the warehouse equipment solutions brand of the Toyota Material Handling Group, manufactured in Sweden, has been launched in Saudi Arabia by Abdul Latif Jameel Machinery. Founded in Sweden 1946, BT has a strong presence all around the world through its manufacturing locations in Sweden and Italy, international sales and services companies, and independent distributors who not only sell equipment, but also provide full lifetime aftersales services and support. Abdul Latif Jameel Industrial Equipment, part of the renowned Abdul Latif Jameel Machinery brand, has been the distributor for Toyota Industrial Equipment and spare parts in Saudi Arabia for almost 50 years including gasoline, diesel and electric forklift trucks and towing tractors. Their extensive range of product and service solutions today also includes Raymond, and Cascade brands and Godrej Racking, offering comprehensive solutions to meet materials handling and warehousing needs across the Saudi Arabian logistics sector. Abdul Latif Jameel Industrial Equipment operates a network of sales and service centers across the country offering specialized consultancy for industries, such as transportation and distribution, construction, manufacturing, retail, mining, oil and gas, ports, and airport services.
Gearing up for success in Material Handling

Abdul Latif Jameel Machinery’s materials handling arm, has opened its first sales, service and spare parts (3S) showroom in a ceremony attended by the Vice President of Sales and Marketing of Toyota Material Handling International, Yoichiro Yamazaki. The Jeddah facility, which was opened in July 2017, aims to sell 600 units per year through its 11-strong sales team. As a sign of its early success, 39 towing tractors were delivered to Saudi Airlines in September. It also provides a spare parts delivery service stretching from Tabouk to Al Qonfozah, and operates 10 mobile workshops. Abdulrazig Eltayeb, Acting Director of Abdul Latif Jameel Industrial Equipment, is keen to drive forward with further developments in the coming years. In 2018, the Jeddah facility will expand its range of electric vehicles, and roll-out a long and short rental service across its full range of vehicles. It also aims to offer a range of used forklift trucks by 2020.
Abdul Latif Jameel Machinery inaugurates new facility in Jeddah

Abdul Latif Jameel Machinery has inaugurated a comprehensive new facility in Jeddah, Saudi Arabia. The state-of-the-art facility will contribute to the growth of the local economy as it complements the country’s recently announced Vision 2030. Abdul Latif Jameel Machinery is a leading provider of commercial vehicles, heavy equipment, and generator sets in Saudi Arabia, and sells, rents, and provides parts and services for global, industry-leading brands including Komatsu construction and mining equipment. Along with other distinguished guests, the ribbon-cutting ceremony was attended by His Excellency Mr. Norihiro Okuda, Ambassador of Japan, Mr. Mohammed Abdul Latif Jameel, Chairman and CEO of Abdul Latif Jameel and Mr. Tetsuji Ohashi, President and CEO of Komatsu Ltd. Located close to Harmain road in Jeddah’s Al Nakheel district, the facility offers a wide range of services for the industrial and heavy machinery sector. It boasts a comprehensive layout, which includes multiple workshop bays, a component rebuild workshop, and a lubricant sampling laboratory which provides customers access to best-in-class services and technology in a time-efficient manner. The new facility features a competence development center that aims to provide young Saudi talent the opportunity to experience and be part of a specialized work environment. The new facility also includes an ergonomically designed parts counter and parts warehouse which are aimed at enhancing workflow efficiency and providing increased flexibility With the inauguration of the new facility, Abdul Latif Jameel Machinery continues to strengthen its network throughout Saudi Arabia. Earlier in the year, Abdul Latif Jameel announced that it has begun to implement plans to invest close to US$2 bn in the country over the next five years, with US$0.5 bn earmarked for 2016. Mr. Hassan Jameel, Deputy President and Vice Chairman of Abdul Latif Jameel Domestic, commented: “By launching this new facility, we are enhancing further our unique value proposition. This facility in Jeddah will expand our capability to deliver global-standard services quickly and more efficiently to our customers and partners. The new facility also complements our commitment to supporting the government of Saudi Arabia’s economic diversification initiatives, as outlined in the Vision 2030 plan, while creating a greater number of job opportunities and skills training for local talent.” Mr. Tetsuji Ohashi, President and CEO of Komatsu Ltd, said: “Komatsu’s history in Saudi Arabia began in the late 1960s. We have proudly contributed to the development of the country since then. Our partnership with Abdul Latif Jameel Machinery together with this facility will reassure our customers of our continued support to Komatsu’s products and demonstrates a long-term commitment to the Saudi market.” M. Arif Chishti, Managing Director of Abdul Latif Jameel Machinery, said: “The facility was designed to ensure optimal productivity, flexibility, and efficiency, reflecting our ‘Guest First’ commitment to consistently delivering customer-centric excellence. It is essential to leverage our local industry knowledge and expertise to demonstrate our unique capability, and adapt to new business needs rapidly. This facility is a key step towards maximizing that potential.”
Construction boom drives demand for heavy equipment in Saudi Arabia

Saudi Arabia’s booming real estate sector and growth in commercial infrastructural initiatives is fueling increased demand for heavy construction machinery and material handling equipment in the Kingdom. Industry journal Construct Arabia reports that Saudi Arabia’s construction market is expected to grow at an average of 32-35% per year, while Euromonitor forecasts that demand for lifting and material handling equipment alone will grow by 54% by 2018. With $195.4 billion worth of construction planned in Saudi Arabia over the next three years, Abdul Latif Jameel is uniquely positioned to deliver on this opportunity: Toyota Industrial Equipment Abdul Latif Jameel has been an authorized distributor for Toyota Industrial Equipment and spare parts in the Kingdom for the past 25 years, with a product portfolio that includes petrol, diesel, and electric forklift trucks and towing tractors. Komatsu Construction and Mining Equipment In early 2014, Abdul Latif Jameel formed a joint venture with Sumitomo Corporation of Japan for the Saudi Arabia trading rights for Komatsu, a major heavy equipment brand with a product line-up that includes wheel loaders, excavators, bulldozers, motor graders, dump trucks and pipe layers. In September 2014, the company announced plans to build and operate a state-of-the-art facility in Jeddah to provide easy access to customers as well as best-in-class services in the heavy equipment sector. Located close to the Harmain Road, the facility will boast a comprehensive layout including a guest reception area, parts counter and warehouse, multiple workshop bays, a component rebuild area, training center and equipment test area. As part of its network expansion strategy, Abdul Latif Jameel Heavy Equipment has announced plans to build modern facilities in further locations in Saudi Arabia, including Riyadh, Dammam and Abha. The Jeddah and Riyadh facilities, due to begin operations towards the end of 2015, are designed to ensure optimal productivity, workflow efficiency, and increased flexibility, while giving young Saudi talent the opportunity to experience and be part of a highly specialized work environment. Contributing to the continuous development of Saudi Arabia and the region, Abdul Latif Jameel Heavy Equipment provides world-class construction equipment and specialist training and servicing as well as Sharia-compliant financing. For more information about our new facility in Jeddah, please read the full press release here.