Abdul Latif Jameel Machinery prepares the ground for the new future at NEOM.
Abdul Latif Jameel Machinery is playing a vital role in the construction and development of one of the World’s most ambitious new mega-developments. NEOM is described as a vision of what a new future may look like; the estimated US$ 500 billion regional development in northwest Saudi Arabia on the Red Sea being built from the ground up as a living laboratory, and a place where entrepreneurship will chart the course for this new future. The team at Abdul Latif Jameel Machinery secured a new contract with key groundworks contractor, Al Asast Al Watanya Co., which sees the provision of an initial seven Komatsu D275 Dozers. Each unit specialized for mining, heavy-duty and large-scale civil works, featuring powerful engines, sigmadozer blades, and unparalleled operator comfort and safety in the segment. The 50-tonne machines have been sold to the contractor to create construction access from Highway 55 to Area 4 and Zone E site preparation works.
Abdul Latif Jameel helps drive cleaner Mobility in line with Saudi’s net Zero 2060 target
Abdul Latif Jameel Motors and Abdul Latif Jameel Machinery, reinforced their contribution to the Kingdom’s Net Zero 2060 ambition by accelerating the introduction of vehicles with an enhanced performance in terms of efficiency and environmental impact to the Saudi market. As part of this drive, Abdul Latif Jameel partnered with prominent Saudi companies at the 2021 roadshow to demonstrate the latest in hydrogen fuel technology. The roadshow took place across the Eastern Province of Saudi Arabia throughout 2021, and aimed to showcase innovative hydrogen-fueled transport solutions, while promoting their broad adoption. The roadshow emphasized and showcased hydrogen fuel cell vehicles (cars, buses, and forklift trucks) and associated hydrogen dispensing infrastructure. By helping to develop a market for hydrogen-based fuels, Abdul Latif Jameel Motors, and Abdul Latif Jameel Machinery aim to advance low-carbon solutions in the transportation sector, while simultaneously promoting a future of mobility aligned with Saudi’s Vision 2030. Raad Al-Saady, Chairman of Abdul Latif Jameel Machinery and Vice President of Mobility of Abdul Latif Jameel, commented: “We understand that the future of mobility needs to be based on technology with low-carbon emissions performance, such as clean hydrogen. That is why we are collaborating with prominent Saudi companies to explore new technologies while ensuring that our future products remain as relevant and appreciated as they are today.” Abdul Latif Jameel was founded more than 75 years ago as an automotive company with a vision to empower local communities and provide new opportunities. Today, the automotive industry continues to drive technological innovations and advance mobility while recognizing the need to improve their environmental performance. During the roadshow, Abdul Latif Jameel Motors showcased a Toyota Mirai hydrogen fuel cell car, while Abdul Latif Jameel Machinery exhibited a Toyota hydrogen-powered forklift truck. The Toyota Mirai is among the first hydrogen fuel cell vehicles to be mass-produced and sold commercially. Aside from hydrogen-fueled models, various vehicles and machinery with high efficiency and environmental performance, including the Toyota Corolla hybrid electric (HEV) model and a range of Toyota electric emissions-free forklift trucks, were demonstrated. The Toyota Corolla HEV model combines two power sources consisting of a petrol engine and two electric motors and offers the lowest fuel consumption value in its category at 27.6 km/L. The emissions-free forklift trucks are powered by lithium-ion batteries, which provide an extended maintenance-free lifetime. Abdul Latif Jameel Motors and Abdul Latif Jameel Machinery attended a roadshow geared towards raising awareness around the application of new transport technologies that help address climate change concerns, including visits to the Royal Commission of Jubail and Yanbu. These events were attended by business partners and stakeholders, senior management, employees and dependents, and notable media representatives. The roadshow was followed by the signing of an historic MoU between the Ministry of Energy at the Ceremony for Hydrogen Applications in Transportation, whereby, Abdul Latif Jameel Motors and Abdul Latif Jameel Machinery were able to showcase innovative pilot projects for hydrogen fuel cell-based cars, buses, and various other transportation applications. Hero image: photo credit ©: Toyota Motor Corporation, Japan
Abdul Latif Jameel Machinery Celebrates Komatsu’s Centennial Anniversary
Abdul Latif Jameel Machinery is celebrating world-renowned equipment manufacturer Komatsu’s centenary anniversary. Komatsu is set to mark this milestone with a series of activities and objectives centered around the company’s commitment to its new brand promise of ‘Creating Value Together’ – a sentiment shared in Abdul Latif Jameel Machinery’s ‘Partnership Without Borders’ approach. Following an agreement in 2012, Abdul Latif Jameel Machinery invested in state-of-the-art custom-built 5S facilities in Jeddah and Riyadh. These facilities across Saudi Arabia ensure that Abdul Latif Jameel Machinery is in close proximity of its clients. By providing world-class equipment coupled with top-quality aftersales services, the team of highly skilled Abdul Latif Jameel Machinery Associates strive to continually provide much more than just products, but truly live the shared vision of ‘creating value together’ by offering comprehensive and tailored business solutions. Raad Al-Saady, Chairman of the Board, Abdul Latif Jameel Machinery, said: “Komatsu has been our trusted supplier for almost a decade. Abdul Latif Jameel Machinery and Komatsu share a similar commitment to championing innovation, sustainable development, community empowerment, and the advancement of human potential. In almost the same year that Abdul Latif Jameel marks our own 75th anniversary, we are delighted to also be celebrating Komatsu’s centenary. We wish them every success in the future.” Takao Morito, General Manager of Komatsu, Saudi Arabia, said: “Komatsu has outlined four broad objectives as part of its brand promise to coincide with its centennial celebrations. The first is to affirm and define its corporate identity through reflecting on its corporate growth – shaped by its forerunners and well aligned with its synergies with society. The second objective is the launch of the “One World One Komatsu” employee-driven social contribution project, Komatsu’s first global platform that is open to all Komatsu group employees around the world. Upon its launch, the exclusive platform will consolidate individual voluntary efforts and open them up for the participation of the wider employee base. The third objective that the company has outlined is to achieve safe, highly productive, smart and clean workplaces of the future. The fourth objective is the renewal of ‘Komatsu-no-mori’ in its home-base of Komatsu City. The company opened ‘Komatsu-no-mori’ in 2011 as part of its 90th anniversary commemorative project as a place to develop human resources on a global scale and to nurture children together with the local communities. This facility is being revamped for the 100th anniversary celebrations and will reopen on May 14 after the completion of the project.” Since 1921, Komatsu’s investments in core capabilities, innovative technologies and strategic partnerships have seen them become an industry benchmark. Their commitment to proving ‘dantotsu’ (ダントツ or best of the best) quality, reliability, insights and support for global partners have sustained their success and fortified their status as an industry vanguard. Established in Komatsu City, Ishikawa Prefecture in Japan, Komatsu is the second largest manufacturer of construction and mining equipment in the world with operations across Asia, Americas and Europe – is committed to quality and reliability, and works to maximize the trust of customers, shareholders, distributors, suppliers, business partners, and all other stakeholders.
Abdul Latif Jameel Industrial Equipment Saudi Arabia receives the Bronze Award in the Toyota Materials Handling International Awards for 2019
Congratulations to Abdul Latif Jameel Industrial Equipment Saudi Arabia for receiving the Bronze Award in the Toyota Materials Handling International Awards for 2019! In the competition, the business competed with more than 70 Toyota distributors worldwide to ultimately be listed within the top three places, in recognition of its performance excellence. Abdul Latif Jameel Industrial Equipment, part of the renowned Abdul Latif Jameel Machinery brand, has been the distributor for Toyota Industrial Equipment and spare parts in Saudi Arabia for almost 50 years including gasoline, diesel and electric forklift trucks and towing tractors. Today, their extensive range of products and services offer comprehensive solutions to meet materials handling and warehousing needs across the Saudi Arabian logistics sector. Abdul Latif Jameel Industrial Equipment operates a network of sales and service centers across the country offering specialized consultancy for industries, such as transportation and distribution, construction, manufacturing, retail, mining, oil and gas, ports, and airport services.